More Money Than Sense?????

This evening, I decided to pick up a copy of Grazia magazine (yes, I am a self-confessed celebrity gossip whore) Flicking through, one headline caught my eye - "Would You Pay £185 For This Paper Bag?"

Erm....what???????

Pictured above is the bag in question. Designed by Jil Sander, the bag is made from 100% coated paper, stitched in brown thread, with two little ventilation holes in the sides....and has a price tag of £185. In her Summer collection, Sander also designed a see-through acetate shopping bag. Is it me, or does there seem to be a pattern forming?!?!?!?!

Personally, I am not completely unaware of fashion trends. Working in a fashionable accessories store, I look at a lot of magazines, seeking out the latest trends expected to arrive in the coming months. However, even I find this notion of a paper bag for £185 completely ridiculous. For a start, why would a paper bag need ventilation holes? To ensure your equally indulgent purse/lipstick/phone doesn't suffocate whilst you browse for more over-priced items to put into your paper bag?

Apparently this is supposed to be seen as something of a joke product, designed to mock the apparent banker culture, which I can assume is something only really experienced in cities larger than humble ol' Canterbury. Worryingly, however, I probably do know more than one person who would die to own one of these bags.

From now on, I'll be keeping any McDonalds/Burger King/Starbucks paper bags that I get hold of, printing a name on them, popping in some holes each side, and flogging them on Canterbury High Street for at least £100 each.....seems like a winning business model to me!